Two Steps to Better Service at Your Restaurant

First impressions will take you only so far. Last week, we illustrated how consistency is key to the success of your restaurant.

Even if you leave diners with a good experience the first time they visit, if their next one is poor, they may:

	Never return
	Relay their bad experience to others

In this post, I’d like to suggest two steps to take, whether you think this is an issue for your restaurant or not. In any case, these ideas should help you to identify hidden problems and work with your staff to fix them.

Step One: Identify Problems

It’s probably not a common occurrence for people to storm out of your restaurant or scream bloody murder at your staff, so the problems you need to focus on are probably hidden.

The truth is that the average person isn’t so assertive and will politely leave and never come back if they have a particularly poor experience. It is impossible to know what they didn’t like without asking.

It can be a challenge to obtain information, but it is possible, and it’s the first step toward improvement.

Get Input From Your Customers

The best way is to survey your customers directly, using a multi-faceted approach:

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